Breast Cancer Awareness Month

After reading this article in NPR: Amid Breast Cancer Month, Is There Pink Fatigue?, I want to write a simple post about this month and my recommendation for how to “celebrate” it. Yes – the pink can be overwhelming. Yes – many who have been affected by breast cancer take issue with the military terminology, the talk of “survivors” and “battling”, etc. Yes – the corporate partners who jump on board this month probably see it more as a marketing ploy rather than actually caring that they’re contributing to a good cause.

But I don’t think that any of this should negate the good that this month brings about, which is heightened awareness of a devastating disease that affects 1 in 8 women. No one who participates in a walk or buys a “pink” product with a ribbon on it has a malicious reason for doing so, though their reasons might be misguided.

So, rather than malign Breast Cancer Awareness month and those who participate in it, I ask that everyone take some time to do what’s really important – contribute to research, resources, and eradication of breast cancer by donating time or money directly to an organization that does good work. If you need suggestions, here are a few:

All of these organizations have helped me in some way. So rather than buy a silly little pink trinket so that 1% of the proceeds go to an organization that will then only use .2% on research, I ask you to directly support one of the organizations above, or an organization you know of that has touched your own life in some way.

Thanks, and happy Pinktober.


One thought on “Breast Cancer Awareness Month

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s